What began as a golf game between friends in 1937, Monterey Peninsula Foundation has consistently hosted world-class golf charity events, using the proceeds to power positive community change across Monterey, San Benito, and Santa Cruz counties.
OUR MISSION
At the heart of golf and giving
Our mission is “to enhance the quality of life in Monterey County and surrounding areas through the strategic disbursement of charitable funds generated by hosting the AT&T Pebble Beach Pro-Am and the PURE Insurance Championship.”
IMPACT REPORT
Community Impact
For 2024 / 25
200+
Local Nonprofits
Supported
3
California
Counties
5
Focus Areas
$17.5M
Funds Distributed
THE ORGANIZATION
It's About Impact
Monterey Peninsula Foundation strives to serve the diverse and important needs of the communities in our region. We believe in the power of consistent support and the necessity of building organizational capacity, rooted in our legacy spanning eight decades. We are committed to the wisdom that comes from considering honestly what works and what doesn’t. We believe that learning from our work with our nonprofit partners is of critical importance to growing impact that lasts. We believe in community philanthropy as a powerful force to spark big dreams and to fuel the small steps to get us there.
THE COMMUNITY
It's About Vision
We are passionate about the quality of life in the region, and look for strategic ways to create safe, healthy, and thriving communities in everything we do. Monterey Peninsula Foundation remains committed to its tradition of history-making golf and forward-looking philanthropy.
AT THE HEART OF
Two Iconic Competitions
AT&T Pebble Beach Pro-Am
One of the most exciting events on the PGA TOUR, the AT&T Pebble Beach Pro-Am is contested annually in front of over 190,000 spectators and millions of television viewers. All tournament proceeds benefit the Monterey Bay region.
PURE Insurance Championship
The PURE Insurance Championship Impacting First Tee is 3-day, 54-hole event featuring 80 PGA TOUR Champions players, 80 junior golfers from First Tee (ages 15-18), and 160 amateurs.
How We Help
GRANTS
Our Grant Program
We operate a place-based, responsive grantmaking strategy that spans a broad range of ages and community needs.
COMMUNITY
Giving Back to the Community
Since its inception, Monterey Peninsula Foundation has given millions of dollars to local organizations.
